Mary Davidson Real Estate, Wasaga Beach
- Selling A Home > General Info

General Information

Pricing your property

The single most important decision you will make with your Century 21 Millennium Inc., Brokerage Real Estate Professional is determining the right asking price for your property. Once you've achieved a realistic sale price, you can count on your property being professionally marketed and promoted to bring more buyers to your door. You can also expect to sell your home for the best possible price in the least amount of time.

The benefits of right pricing

Once you've achieved a realistic sale price, you can count on your property being professionally marketed and promoted to bring more buyers to your door. You can also expect to sell your home for the best possible price in the least amount of time. 1. Your property sells faster, because it is exposed to more qualified buyers. 2. Your home doesn't lose its "marketability". 3. The closer to market value, the higher the offers. 4. A well-priced property can generate competing offers. 5. Real Estate Professionals will be enthusiastic about presenting your property to buyers.

Determine the value of your home

The market ultimately determines the true value of your property. Before you compare your home to similar properties and establish a competitive list price, the following points should be considered: Location, Size, Style, Condition, Community Amenities, Buyer Supply, Financing Options.

Getting to know your market

A comparative market analysis is an indicator of what today's buyers are willing to pay for a home. It compares the market activity of homes similar to yours in your neighbourhood. Those that have recently sold represent what buyers are prepared to pay. The homes currently listed for sale represent the price sellers hope to obtain. And those listings that have expired were generally overpriced or poorly marketed. Your Real Estate Professional will prepare a comparative market analysis for your home based on the most current market information. Together you and your Real Estate Professional will establish the proper list price for your home.

Understanding the factors that influence overpricing

1. Extensive renovations/hidden costs 2. Desire to purchase in a higher priced area 3. Original cost of the home was too high 4. Building in "bargaining room" 5. Lack of real market information 6. Perceived emotional value

The result of overpricing

Many sellers believe that if they price their home high initially, they can lower it later. Often, when a home is priced too high, it experiences little activity. Gradually the price will come down to market value, but by that time it's been for sale too long and some buyers will be wary and reject the property. On occasion, the price is dropped below market value because the seller runs out of time. The property sells for less than it's worth. You may think that interested buyers "can always make an offer", but if the home is overpriced, potential buyers looking in a lower price range will never see it. Those who can afford a home at your asking price will soon recognize that they can get better value elsewhere. As soon as a home comes on the market, there is a flurry of activity surrounding it. This is the crucial time when Real Estate Professionals and potential buyers sit up and take notice. If the home is overpriced, it doesn't take long for interested parties to lose interest. By the time the price drops, a majority of buyers are lost.

Preparing to show your house to potential buyers

EXTERIOR

  • House exterior in good repair
  • House number easy to read
  • Eaves troughs, down spouts and soffits in good repair
  • Garage/car port clean and tidy
  • Litter picked up
  • Cracked or broken window panes replaced
  • Lawns and hedges cut and trimmed, garden weeded and edged
  • Walks shoveled and salted
  • Boot tray inside front door
  • Doorbell and door hardware in good repair
  • Porch and foyer clean and tidy
INTERIOR
  • Chipped plaster and paint touched-up and repaired
  • Doors and cupboards properly closed
  • Leaky taps and toilets repaired
  • Burned out light bulbs replaced
  • Squeaky doors oiled
  • Mirrors, fixtures, and taps cleaned and polished
  • Seals around tubs and basins in good repair
  • Floors cleaned, garbage containers emptied
  • Inside of closets and cupboards neat and tidy
  • Appliances cleaned
  • Countertops neat and polished
  • All lights turned on
  • Air conditioner turned on in warm weather
  • Fresh air in house
  • Fireplace lit in cooler weather
  • Halls and stairs cleaned
  • Drapes opened during daylight
  • Carpets freshly vacuumed
  • Fresh flowers in various rooms
  • Jewelry and valuables locked safely away or taken with you
  • Pets absent, where possible, or contained during the showing, and litter boxes cleaned